The real Canadian Superstore. Not my favorite grocery store to begin with. Always too busy, too noisy, I do not enjoy shopping there at all.
At the produce section you can get the impression that TODAY is the last day of fresh fruits and veggies. People are in a frenzy and on the verge of a food fight.
Maybe it's their commercials on TV , or other subliminal messages that reach me and I find myself going there more often than before. Usually I try to rush through for my essentials and get out, but yesterday I hung around the store and wanted to see what else they have to offer.
The concept has changed I would say. Big banners touting their healthier and organic choices, deli staff that actually can answer question and some funky imported products that made my exploring fun.
A huge rice selection, soft drinks with a "genuine Caribbean taste" (which let me tell you tastes not that good), FREYBE cold cuts which are 100% gluten free, fresh Lychees, which I never had and a very big variety of Choy...
By far the largest Rizopia pasta selection in Calgary, a freezer full of Kinnikkinick, Glutino and Pamela's products, so even for Celiacs it is worth it to stop by that store. Prices seem to be lower than at Sobey's or COOP, but I am not that much of a comparison shopper.
What do you buy at Superstore?